This challenge, which takes place from June 19 to November 10, 2019, will be open to any professional or private customizer wishing to showcase their custom motorcycle(s).
This challenge, accessible via the Michelin website, will give participants the opportunity to win various prizes.
Michelin, the French tire manufacturer, is launching its first ever challenge for motorcycle customizers.
The aim of this challenge is to promote motorcycle customization and thereby showcase the expertise of these international customizers.
Our objective: to promote our Michelin tires on high-quality custom builds.
Candidates will therefore be able to choose from three categories:
This challenge, available in five languages (English, French, Spanish, Italian and Dutch), will give customizers from all over the world the opportunity to participate in one of the three categories.
Following completion of the challenge, three winners will be chosen as follows:
An initial score, worth 50% of the final score, will be awarded based on the votes from visitors to the website.
The remaining 50% of the final score will be awarded by a jury of professionals whose members will be announced via social media in late June.
The three winners will:
This challenge is an excellent opportunity to present a unique and differentiating concept, showcasing our products, bringing together the community of motorcycle customizers and also proposing an “innovative” project for the Michelin brand image.
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